Privacy Policy

HOW WE USE YOUR INFORMATION

We Respect Your Privacy

It is important to us at BASE that we protect your privacy when you shop online with us. The following information lets you know what data we collect and hold, and how we use it. If you have any questions relating to your privacy on this site you will find our contact details below.

Customers are able to access our website without supplying any personal information, however if you would like to place an order with BASE online we need to collect information such as name, address, and credit card details so we can fulfil your request.

• We also request this information for newsletter sign ups and other promotional activities so we can let you know of any special offers, competitions and information which may be of interest to you. If you do not wish to receive these deals please unsubscribe from the emails or contact Customer services and write UNSUBSCRIBE in the subject title.

• To help improve our customers shopping experience we may obtain information about your use of our website.

• By submitting your personal details you are consenting to the use that has been outlined in this policy.

• Unless required by law to do so, we will not share your information with any third party without your consent.

SECURITY

• Our site is compliant with the terms laid down by the UK Data Protection Act, which makes sure that your personal information is kept secure and processed lawfully.

• When you pay for your order by credit card our payment processing gateway has an active fraud prevention system in place to ensure that abnormal card transactions are picked up and can be dealt with. The information you provide may have to be used to check against the fraud prevention system and is only acted upon when your card safety is in question, and we will contact you if this is required.

• We have other security measures in place to protect the information you provide, and retain it for as long as is necessary to best serve our customers.

• You are entitled to see the information we hold about you, and are able to request that we make any changes to keep your information accurate and up to date. If you wish to do this please contact us. We would like to make you aware that we are entitled by law to charge a fee to make these changes.

• In some instances we will be required to share the information that you provide with other companies (for example credit card payments). When you initially sign up you are consenting to this action and any subsequent sharing of information that we need to execute your fulfil your requirements.